Social Playground : Suncorp Green Screen Custom Printing

Personalised with custom text and team choices, each card was a replica sports player card, printed instantly and delivered digitally.

Team Girls is dedicated to fostering and promoting girls’ participation in sport. It’s about girls supporting girls, building up their confidence, and knowing they’re stronger when they stand together – on and off the court. This was a campaign we were excited to get behind.

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When Suncorp were seeking something beyond the photo booth to engage their target audience, we knew creating a personalised experience for stadium attendees was guaranteed to drive engagement. Working with Suncorp's Experiential Agency, Common Project, we delivered a branded experience for attendees at major netball stadiums around the country.

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Attendees were invited to have a photo in front of a green screen, enter their name and receive a print-out of a custom sized print complete with personalisation. Each photo was slipped into a lanyard as a branded collectable.

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The experience delivered thousands of branded engagements at events around the country, with girls proudly wearing their lanyards as they supported their favourite teams.

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